I struggled very hard when i heard the song for the first time this morning. The first verse was kinda funny with the full house reference. I thought it was a nice word play. Then it got simpler and cornier with each new line. I cringed very hard on the vanilla chocolate part.
I saw the video a few moments ago and in conjunction with the visuals it was more entertaining. But from an MC/lyricist point of view, its pure garbage and embarassing. He's literally proofing the world he cant write rhymes without any help. Or that he's just lazy with the pen, i dont know.
I havent bought tickets to his concert yet, and i think its better invested in other events. For me it ended with Lost&Found and i really cant support whatever he's trying to do with his music or his career in general at all. I have also listened to LL's "The Force" album this morning and theres really no comparison. LL is on another level regarding lyricism, energy and production quality. Songs like this will probably generate some clicks and likes commercially, but he's putting his reputation as an MC (if he still got one) on the line with trash like that.
PS: I agree with ANALF00034. I dont think he's pathetic, but i have also lost a lot of respect for Will. First he buried The Fresh Prince, then Big Willie and now he's on a egocentric, self absorbed path giving zero f's about anything. The result is **** music like this that probably only like his crew, family and friends.